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About Us

Company Background

Established in 1980, we at Berkeley Alexander are a General Insurance intermediary specialising in provide both personal lines & commercial insurance solutions to directly authorised firms and IFA/Mortgage networks. Our expansion means we are now providing services to over 3,500 firms in the UK.

Purchased in 2008 by Cullum Capital Ventures (CCV), we are now part of the Ardonagh group of companies, so you benefit from our buying power as part of a group with over 100 offices and a workforce of over 6,000 people.

Our wholesaling capabilities allow you to offer insurance products to your customer base without the need for numerous insurer agencies, an arrangement where:

  • You can quote and arrange cover using our online tools and provide full advice to your customer;
  • Whilst maintaining your client contact, you can speak to one of our experienced insurance experts for bespoke quotes for those non-standard or difficult to place, and for those insurances that need the personal touch;
  • - or -
  • Introduce the client to us and we will provide the customer with a full quote service, taking full regulatory responsibility for the sale.

We are a well-established, reputable and profitable organisation who source our products from a wide range of insurers. As a broker with access to numerous insurers we are able to make a real difference providing bespoke solutions to meet the needs of your clients, using technology but not losing sight of traditional service.

Key Personnel

Geoff Hall ACII - Chairman

Geoff has a career spanning over 30 years in insurance and joined Berkeley Alexander in 1989. His experience covers a broad range of IT, sales, marketing and administration gained from within the insurance industry. Geoff, who is ACII qualified, is a regular writer and commentator in the financial press.
Email: GHall@baonline.co.uk

Mark Hutchings - Managing Director

Mark has over 20 years experience within insurance. His experience covers a broad range sales, business development, marketing and senior management positions gained from within the insurance industry. A British Mortgage Award finalist on three occasions, Mark is also a regular contributor in the financial press and is a well-known figure within the intermediary market.
Email: MHutchings@baonline.co.uk

Simon Medhurst - Sales Director

Simon joined us in December 2016. He has a wealth of experience wholesaling personal line products to letting agents, high street broker and financial institutions including many Building Societies. Having started at Sun Alliance Simon became a broker in Lloyd’s London before embarking on various Underwriting, Operational and Business Development Management roles.
Email: SMedhurst@baonline.co.uk

Zoe Hutchings - Customer Service Manager

Our Customer Services Manager, leading our team to help you. Zoe has extensive Customer Service experience and skills gained from a successful career within financial services. Having joined us in 2004 she leads a team of highly motivated and experienced insurance staff.
Email: ZHutchings@baonline.co.uk

Sam Arkwell - Finance Manager

Having worked for us since 2010 and undertaking a number of roles Sam became our head of finance in 2013. Looking after all things finance her team deal with insurer reconciliations, purchase ledger and agent commissions.
Email: SFleet@baonline.co.uk

Phil Morris - Operations Manager

Ensuring the logistical needs of the business are met and ensuring renewals are managed efficiently. Phil joined us in 1999 and has progressed through the operational side of the business, whilst studying for professional qualifications.
Email: PMorris@baonline.co.uk